Science Needs Experiments, but Experiments Are Not Enough to Get People and Institutions' Consensus About Science: How to Spread Behavior Analysis in Italy
|Monday, May 30, 2016
|2:00 PM–2:50 PM
|Area: OBM; Domain: Service Delivery
|Instruction Level: Basic
|CE Instructor: Douglas A. Johnson, Ph.D.
|Chair: Douglas A. Johnson (Western Michigan University)
|FABIO TOSOLIN (Italian Scientific Society of Behavior Analysis (AARBA))
|Since the 1980s, Fabio Tosolin has been introducing and spreading organizational behavior management (OBM) and performance management (PM) in Italy. In the 1990s, he applied Lindsley's precision teaching (PT) and fluency building approach to the rapidly growing e-learning applications: developing PT in a software application for the first time in Italy. From 2009 to 2012, he has been the leader of the Italian Cluster in the European ManuVAR Consortium that adopted Precision Teaching method in the operators' training through Virtual and Augmented Reality learning machines. Further, he led many Italian and European industries in their implementation of behavior-based Safety (B-BS) processes. He is currently professor of health, safety, environment, and quality at the Milan Polytechnic, Faculty of Engineering of the Industrial Processes. He has been the chair of the last seven editions of the European Behavior-Based Safety Conference and led the scientific committee for the certification of B-BS process and professionals. He is author of more than 100 scientific communications, experimental studies, articles and books on psychology of learning, didactic communication, learning technologies, behavior management and B-BS. He is the president of the Association for the Advancement of Radical Behavior Analysis, the Italian Chapter of ABAI, and adviser of the Cambridge Center for Behavior Studies.
Behavior analysis expiates unfair preconceptions in Italy because of the lack of scientific culture and the psychoanalytic approach, both well spread in several clinical, educational, institutional, political and academic environments. Further, there are common misconceptions of our principles themselves and their applications. ABA Chapter of Italy (AARBA) has been committed to disseminating our science since its founding in 2001 and we have challenged all those prejudices. As professionals and members of the ABA community, we tried many ways before getting partially successful: AARBA tried to influence institutions and academics first, but the evidence provided by our experiments was not enough to move them forward their conflicts of interests. So, we changed the direction of our efforts, from top-down (from institutions to clients) to bottom-up (from clients to institutions). The efficacy of our application, especially in organizational settings, developed a community that got benefit from behavior analysis and that yearly have been gathering in our annual conference, since 2004. Invited institutions to our conference could not ignore the audience and have been obliged to endorse us, sometimes under negative reinforcement. It has been a hard work but worth it. This presentation will show the results of our successful applications and experiments and the impact they had on clients in terms of benefits and on institutions, in terms of consensus.
Students and practitioners interested in reviewing a possible application of behavior analysis to business and e-learning, and in understanding how to nurture and value OBM in the civil society.
|Learning Objectives: At the conclusion of the presentation, the participant will be able to: (1) avoid common errors in disseminations of science; (2) list the marketing activities to promote and sell behavior analysis to clients and institutions; (3) list the variety of business results and environments which behavior analysis may apply to, from sales to safety, from hospitals to industries.