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| CANCELLED: How Behavior Analysts should Interact With the Media: Dissemination Strategies |
| Friday, May 22, 2009 |
| 10:00 AM–5:00 PM |
| North 130 |
| Area: TBA; Domain: Service Delivery |
| CE Instructor: Melissa Nosik, Master's |
| Chelsea Wilhite (California State University, Fresno), Josh Pritchard (University of Nevada, Reno), MELISSA NOSIK (University of Nevada, Reno) |
| Description: Currently, our field suffers from poor public image. Our bad reputation can often be traced back to misrepresentations in media and online. This workshop specifically sets the stage for behavior analysts to learn some specific skills to interact with the media to further our presence and improve our public image. Many times, those interviewed about behavior analysis are not experts within the field. This workshop will provide strategies to place ourselves in the position to answer questions about our expertise, rather than leaving it up to those who have none. It will provide attendees with ethical considerations and scenarios, specific interview skills, and an overview of alternative media such as viral web ads, video share sites, and social networking that may be of use to our field. Participants can expect to be actively engaged with information packed content laced with humor and guided by leaders in the Dissemination SIG as well as an Emmy award winning journalist. |
| Learning Objectives: Participants will be able to:
Identify and problem-solve ethical situations probable for engaging with media
Identify and engage in specific strategies to engage effectively with the media.
Identify and understand the importance of alternative media sources. |
| Activities: Activities will include:
Discussing and problem-solving ethical Scenarios
Hands on training for interacting with media
Role playing interview situations
Demonstration of effective alternative media strategies |
| Audience: Professionals with desire to disseminate behavior analysis
Professionals with specific areas of expertise who would like to contribute to popular knowledge
Professionals who are in positions to collaborate with media outlets |
| Content Area: Practice |
| Instruction Level: Basic |